To dream, be able to, want and do!;)
Svetlana Ivanova, director of the Tourist Company Folk Tour, is rather famous across Karelia. She can definitely be called a model of the successful business-lady who created in the Karelian capital a company that impacts the development of the industry. Svetlana Ivanova may be found at a cocktail-party and at a construction site, in a Ministry's office and at the tourist coach.In 1993, Svetlana Ivanova started her own business - the Tourist Company Folk Tour commenced its operations. Over the last decade, the Folk Tour served over 300,000 foreign visitors and about 60,000 Russian visitors on the itinerary Petrozavodsk - Kizhi. The Tourist Company Folk Tour is a member of Petrozavodsk Chamber of Commerce and Industry. Currently, Svetlana Ivanova has implemented her new idea: she established an information cultural and entertainment centre called "Tourist House of Karelia". ;)
- Svetlana, what is your Centre doing?- The Center is a multi-functional building where a tourist may get all possible services. The "Tourist House of Karelia" is a cultural institution of a new type, which possesses a wide range of service functions and oriented towards servicing broad layers of the population, regional network of tourist organisations and related sectors of tourism and culture. - Which building in Petrozavodsk have you selected for the implementation of your idea? - The Centre operates on the base of the Movie Theatre "Sampo". - Why did you decide on a movie theatre? - The tourist sector is very sensitive to many external and force-majeure factors: political, economic, infrastructure, etc. Therefore, for a tourist organisation it is crucial to select concomitant areas of operation, i.e. to diversify the business in order to minimise financial risks. ;)
It is advisable to select such extra areas of operation, which would be long-term priorities. The Folk Tour offers services related with arranging festivities, performances, show programmes, dancing parties, exhibitions, fairs, seminars and conferences. And the most important thing is display of movies at Sampo Movie Theatre during the "dead" season in winter.- Thus, you have now an opportunity to revive and diversify tourist services... - Animation takes about 80% in servicing tourists. This is why during the stay here includes a folk performance, tasting of the locally manufactured food products (prominent ice-cream "Slavmo", very delicious bakery and confectionary industry, world-famous "Karelian Balsam" and “Karelochka” cherry) and many other things. In the cinema-hall, we demonstrate news of our Republic - both chronicles and modern news. ;)
The first floor of the Centre hosts a cafe with the traditional Karelian cuisine. On the second floor you will find offices of the information tourist bureau where full information about the tourist Karelia, services and offers of recreation options is available.In the bureau, it is planned to open a hotel reservation division, transportation division, air and railway tickets division, guide reservation, theatre box. Besides, you can send e-mail messages, have your picture taken in a costume photo studio - our guests are eager to have their pictures taken in the Russian shirt or ear-flapped fir-cap. They purchase authentic souvenirs and even watch how these souvenirs are produced. A lot of interesting happenings take place in our city, and tourism should be associated with them, it should be event tourism. For instance, traditional Karelian festivities, the Ice Figures Show, rock, jazz and folk festivals and marathons - all these occasions are good reasons for special event itineraries and tours. One should never stop in the development but input something new every year. I am sure that our information tourist centre will benefit to the city and give the tourism sector of Karelia an opportunity to enhance its performance.
Tourist Company Folk Tour Лицензия Министерства экономического развития и торговли РФ серия ТД № 0016803 регистрационный номер 10-оф-10898 от 05.07.02 г. | |
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